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AppleLogo
Located at /Firmware/all_flash/all_flash.(MODEL-NAME).production/applelogo.(CPU-MODEL).img3
in the IPSW, the Apple logo is flashed to NOR (or a functionally equivalent partition) and displayed at boot time.
If Verbose Mode was enabled, it will eventually appear over it.
It is a PNG picture with an alpha channel packed into an IMG3 archive.